Programs of Donghua University

Bachelor of Economics in International Trade (BIT)

Shanghai , China

With the globalization of business, countries are more closely linked through trade in goods, services and capital than ever before. Through this major, students will become international trade experts by understanding the economic principles of international trade and the macroeconomic policies that regulate trade among countries.

CN¥25,000 International

CN¥25,000 Domestic

CN¥106,800 Living cost

Bachelor of Fashion and Accessory Design

Donghua University

Shanghai , China

Through the courses, students are expected to learn basic theories, fundamental professional knowledge and practical skills of fashion design as well as understand the design concepts and methods. The programme emphasizes the firm combination of theory and practice, linking the courses with international design trends to help students get a good command of the correct approaches to fashion design.

CN¥50,000 International

CN¥50,000 Domestic

CN¥106,800 Living cost

Bachelor of Management in Business Administration (BBA)

Donghua University

Shanghai , China

This major is ideal for students who aim to develop their own business or become leaders in any organization. By studying core business subjects such as human resource management, accounting and finance, operations management, strategic management and marketing, students can understand how companies of all sizes run and thrive.

CN¥25,000 International

CN¥25,000 Domestic

CN¥106,800 Living cost

Bachelor of Management in Marketing (BMK)

Donghua University

Shanghai , China

In an Internet-connected world where brands, consumers, and markets intermingle together, marketing has become a crucial managerial function. By studying courses such as marketing principles, consumer behavior, brand management, digital marketing, and others, students will gain the necessary skills to launch their career as marketers.

CN¥25,000 International

CN¥25,000 Domestic

CN¥106,800 Living cost

Bachelor's program Art Design - New Media Art Design

Donghua University

Shanghai , China

The Program aims to educate senior professionals who can go in for design, research, teaching and management in the multi-media art design field. Based on comprehensive painting art and directed by design theory, this major is focused on the training of students’ creative ability and comprehensive practical ability.

CN¥22,000 International

CN¥22,000 Domestic

CN¥106,800 Living cost

Bachelor's program Economic Management Pilot Course

Donghua University

Shanghai , China

The Economics and Management Pilot Course includes five majors: Marketing, Business Administration, Financial Management, Accounting and Tourism Management. Upon admission, students will first study general education and subject-based compulsory courses (e.g. management, marketing, accounting, microeconomics, macroeconomics, applied statistics, management information systems, etc.) according to the teaching plan. In the second semester, students choose their own major according to their development goals and within the limits of the number of places available in each major within the category, and take their major courses according to the teaching plan of their chosen major.

CN¥22,000 International

CN¥22,000 Domestic

CN¥106,800 Living cost

Bachelor's program Fashion Design & Engineering

Donghua University

Shanghai , China

The Program aims to cultivate senior professionals and engineers in the fields of fashion design, clothing pattern and technology, application of clothing digitalization, clothing material, and functional and protective clothing development. It also aims to cultivate senior management professionals in the fields of fashion industrial economy, fashion marketing, brand operation, commodity inspection, logistics and trade, etc.

CN¥22,000 International

CN¥22,000 Domestic

CN¥106,800 Living cost

Bachelor's program Management Science and Engineering

Donghua University

Shanghai , China

This program includes Information Management and Information Systems and E-Commerce. Upon admission, students will first study general education and compulsory subject-based courses (e.g. Management, Marketing, Microeconomics, Macroeconomics, Accounting, Financial Management, Operations Research, Applied Statistics, etc.) in accordance with the teaching plan.

CN¥22,000 International

CN¥22,000 Domestic

CN¥8,900 Living cost