This program provides students with an academic and professional education that prepares them for positions in public relations, advertising, marketing, communications and management. The public relations curriculum includes courses in publicity, research and negotiation. Through this program, students will: gain an understanding of the field of public relations and be able to devise basic communications strategies; establish an interdisciplinary knowledge of public relations, advertising, marketing, communications, research, negotiation and management; show in-depth knowledge of the major theories of communications and their applicability; demonstrate proficient oral and written skills. At EU Business School, students have the unique option to earn two degrees. Option 1: Single qualification. Students completing the EU Bachelor of Arts in Communication & Public Relations program are awarded an EU Business School Switzerland private and internationally accredited bachelor's degree. Option 2: Dual qualification on campus. By successfully completing one extra semester on our Geneva or Montreux campuses, you will earn a second state-accredited BSc (Hons) in International Business, awarded by the University of Roehampton in London.

Certified copy of high school diploma and transcripts; or equivalent. Proof of English level: TOEFL score 80 (internet-based), 213 (computer-based); IELTS 6.0; CAE B2 with a minimum score of 169; PTE 57; English native; or equivalent. 2 letters of recommendation, 1 written or video essay.