Students’ll explore consumer behaviour, marketing communications, international marketing, marketing research and analysis and services marketing. Students’ll see marketing theory brought to life through case studies, industry placements and by working with real clients to develop strategic marketing plans.

General Certificate of Education (GCE) Successful completion of GCE 'A' levels with a minimum of 6 points taken from the best 2 or 3 subjects where: (A*=6; A=5; B=4; C=3; D=2; E=1). AS Levels are equivalent to half points eg A=2.5; B=2, C-1.5, D=1, E=0.5) International Baccalaureate (IB) Successful completion of the International Baccalaureate (IB) with a total score of 24 points or higher Successful completion of one of the following: a recognised post-secondary course; University preparation (foundation) studies; One year of study at a recognised tertiary or higher education institution; English Language requirements