The media sector is in constant demand for skilled employees. As a La Trobe graduate, you'll be well placed to pursue careers in a diverse range of professions. Journalist Conduct interviews, find news stories, write articles and research important events to keep the public informed. Media liaison Help your organisation maintain a positive public presence. Speak to the media on behalf of your organisation, answer questions, be well presented, articulate and knowledgeable. Public relations officer Use strategic communications to help your organisation achieve its financial, social and environmental communications objectives. Social media manager Use your excellent social media skills and judgement to maintain the online presence of your organisation. Copywriter Write website copy, emails, taglines, brochures and everything else that your organisation needs expressed through written language. Producer Be responsible for organising, scheduling, budgeting and the smooth operation of everything from film to television to photo shoots.