The faculty is led by Cherie Serota, co-founder of an international apparel company whose experience includes work in the buying, fashion, and marketing offices at Saks Fifth Avenue and Henri Bendel. Her insider’s knowledge of the industry’s design, marketing, and management mechanisms, gained from developing a business that became a multi-million dollar, go-to brand for both everyday women and celebrities, make her classroom lectures a wealth of real-world knowledge. With professionally-oriented coursework that covers sustainable practices, sourcing/supply chain management, pricing, digital marketing, social media, allocations, visual merchandising, special events, textile fundamentals, legal aspects, branding, licensing and export/import regulations, this major provides a solid grounding in the business of fashion merchandising, its practices and its management. This includes how to target audiences as well as identify and forecast trends in the industry. Nearby premiere luxury shopping destination partners and New York City’s fashion hub offerings and museums provide exciting opportunities for students to visit and test their interests first-hand in the industry through internships, experiential projects, and partnerships.

Incoming freshmen must have a solid B average (3.0 grade point average or 82 to 85) and an average SAT of 1000 (Math & Critical Reading combined) or ACT Composite of 20 or above. Transfer students must have completed more than 24 college credits. A minimum college GPA of 2.0 is required for application review. If you have completed fewer than 24 credits, you must also submit high school transcripts and SAT/ACT scores. IELTS/TOEFL/PTE for international students.