The programme is structured so that students are presented with relevant web-marketing and project management concepts in class. Students then apply the concepts taught in class to the projects they are working on. All the while, they are guided by the professor-coaches who monitor their work, giving feedback and calling for revisions when needed. There is also an opportunity to get a Msc in one year. Over recent years students have done projects for companies such as Amadeus, Orange, IBM, Dow AgroSciences, Air Cannes, the Opera of Nice, Nike… Projects included product launches, website creation, web-marketing, events management, re-branding… ​ This MSc leads to the Google Adwords and Google Analytics certifications and to the PMI certifications: CAPM or PMP.

Have a three-year bachelor’s degree or equivalent A score report attesting a sufficient level of English (TOEFL 560, TOEIC 800, IELTS 6, ELS 110 or equivalent)* Note: no English language test score is required for students who have a degree from an English-speaking university. GMAT or GRE score will be to the candidate’s advantage The selection is in two parts: 1. Eligibility: online application A selection committee examines the application submission taking into account the candidate's qualifications and professional experience. 2.Admission: If the application submission is judged satisfactory, candidates undergo a face-to-face/via Skype, or telephone interview. The interview lasts about 30 minutes is based on a typical job interview.