E-Commerce in Retailing HBSc

E-Commerce in Retailing HBSc

Bachelor degree
48 months
Application deadlines: February
Processing time: 30 days
Application fee: €45
Full-time
Intakes: September, January
International tuition: €11,500
Domestic tuition: €3,819

Program overview

The programme addresses contemporary retail management needs that reflect the rapidly changing economic and technological environment. It aims to provide a broad technologically informed business education for future retail managers that reflects the changing needs of the sector. Furthermore, the fast pace of change brought about both by technology and by Ireland’s very open economy will strongly influence the management of future retail enterprise in Ireland. Graduates who expect to find careers in these sectors will need to be competent in contemporary electronic business technologies. The curriculum reflects this by integrating modules on retailing, e-business and e-business applications and addresses the market need for technologically literate retail managers for the dynamic retail environment of the 21st century. The overall aim of this Level 8 Honours Degree is to produce technologically literate retail graduates capable of filling the various career roles created by an emerging retail digital omni-channel highway. It also aims to make students sufficiently informed on a wide range of issues in the business environment and about business processes to enable them to take a holistic view of decisions arising in the planning and operation of retail activities. They will develop competences in client side programmes and will develop an appreciation of service side programmes without developing competency on the server side. The course will also enable students to acquire the skills and knowledge required to build and manage web and mobile applications to support e-Commerce functions through a developed understanding of agile project management methodologies suitable for managing ecommerce projects. It will also aim to provide a comprehensive understanding of the principal operational and strategic issues involved in the overall management of ‘bricks and clicks’ retail enterprises in the context of both national and international business environments so as to enable them to be in a position to fulfil senior management roles in their future career in the retail and general business sectors.

Study options

Study options
This program can be done
On campus

Requirements

Exams:

  • IELTS
  • TOEFL iBT
  • PTE
  • TOEFL PBT
Entry Requirements: 2018 CAO Points: 351 Leaving Cert Entry Requirements Minimum Number of Subjects Honours 6 2H5's Minimum Grade in Maths Eng OR Irish 04/H7 O4/H7

Career opportunities

It is envisaged that graduates of the BSc in E-Commerce in Retailing will have a distinct workplace positioning in relation to graduates from general business and computer science programmes in the leveraging of specialist retail knowledge and technological knowhow. The opportunities for those completing this degree will be in a different field to other business disciplines in management and marketing, one in which there is high demand for online competency, skills and knowledge specific technological retailer issues. Typical jobs envisaged which will be filled by the graduates in the BSc in E-Commerce in Retailing are shown below. E-Commerce Manager/E-Commerce Project Manager Online Category Manager UX Designer/UI Designer Website Designer/ Website Analyst Website Content Manager E-Commerce Technologist Mobile Marketing Manager/Digital Marketing Manager Social Media Manager

Campus location

Dublin , Ireland

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