International Business and Marketing

International Business and Marketing

Master degree
12 months
Processing time: 30 days
Application fee: £13
Full-time
Intakes: Fall
International tuition: £14,700

Program overview

As a student on this program, you will study international strategy and financial management. The programme includes coverage of human resource management and organizational behaviour. You will also study, in depth, key concepts, mechanisms and issues in transnational commercial law. The marketing specialism in this programme examines the theories, concepts and techniques of global and international marketing, including motives for international expansion, market selection and entry, management of communications and customer relations in international markets, and international branding. You will examine the forces that shape the international business environment and its impact on the operations and strategic outlook of international companies. The programme also covers the institutional structure of the international economy and examines how trade and financial flows are supported by international economic institutions. Throughout the programme, you will apply your learning to contemporary case studies in international business and international marketing.

Study options

Study options
This program can be done
On campus

Requirements

Exams:

  • IELTS
  • TOEFL iBT
  • PTE
Bakalavr (from 2009): 3.5 Average Specialist Diploma: 3.0 Average Magistr: 4.0 Average

Career opportunities

Potential careers: Accountancy; Banking; Insurance; Underwriting; Risk Management; Retail; Distribution and Logistics; Marketing; Market Research; Advertising; Copywriting; Media; Public Relations.

Campus location

Aberystwyth , United Kingdom

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