
Business Administration: Strategic Marketing Analysis and Planning Emphasis
Bachelor degree
36 months
Processing time: 30 days
Application fee: €80
Full-time
Intakes: September, January
International tuition: €6,310
Domestic tuition: €6,310
Program overview
The university has designed a unique program that emphasizes the skills, concepts and language of Strategic Marketing. You will learn the logic of strategic marketing, and to appropriately use and modify quantitative and qualitative methods for market data analysis and make strategic marketing decisions. For the best advantage in a global, online, and fast-paced market economy, you will develop a portfolio of business administration skills and working knowledge in economics, management, finance and marketing. You will also master the written and verbal English skills necessary for international business.
Study options

This program can be done
On campus
Requirements
Exams:
- IELTS
- TOEFL PBT
- TOEFL iBT
Completed high school education, TOEFL, IELTS.
Career opportunities
The graduates are prepared for success in analyst and management positions in marketing and strategic marketing for international businesses, especially where strong, professional English skills are required.
Campus location
Prague
,
Czechia



