This program has a great focus on skills and knowledge related to marketing, including marketing management, planning and strategy, marketing communications, consumer behaviour and internet marketing. The program incorporates problem-based learning, where you work within a small team to explore issues or decide how to manage a situation. Here you will gain an understanding of how marketing works in a digital age ans how it has changed along the period. You will also acquire necessary skills for successfully promoting your future company.

- 112 points from a minimum of two A Levels or equivalent (for example 1 x AVCE double award). - A maximum of 6 points from Level 3 Key Skills qualifications. - Three passes at GCSE grade C or above, which must include Mathematics and English Language, or a minimum of Level 2 Key Skills in Communication and Application of Number. If you have studied for a GCSE which has a numerical grade then you will need to achieve a grade 4 or above. - If English is not student's first language, English language qualification is needed.