The ambition of the programme is to help students acquire the advanced skills to either help their future employer take on the challenge of digital transformation (endorsing positions such as community manager, digital manager, digital marketing manager, etc.) or to launch their own digital business. During this program you can develop: Ability to independently develop an entire digital marketing campaign for a new product or service and thorough understanding of the digital world Agility in a digital environment, perfect understanding of marketing and digital issues, digital project management, identify digital ROI leverages, Google analytics tools Strategy implementation: project budgeting, fundraising for new ventures, develop and test a new idea, establish a virtual business

REQUIREMENTS English language certificate equivalent to IELTS 6.5 for non-native speakers Holding a non-French Bachelor degree or a French Master 1 in a business related subject Interview with the head of the programme