The uniqueness of this degree is in its specific retail-focused courses. Topics students can study include retail buying and planning, merchandising, strategy and business planning and retail operations, both in a store and online context.

Applicants must have an entrance to university qualification, either through Bursaries and Scholarship Examinations, NCEA, New Zealand University Entrance, Admission with Equivalent Status, Discretionary Entrance or Special Admission; Proof of English proficiency