Through its theoretical and practical courses, the programme prepares graduates for jobs related to data and business analytics in different areas such as Supply Chain Management, marketing and finance. The programme is designed to meet industry demand for graduates with managerial and analytics skills that are able to apply data science to tackle business challenges. Business analysis capabilities are given a lot of importance in all activities such as Marketing, Logistics, Manufacturing, Finance, Retail and both for private and public sectors. With the huge amounts of data (big data), it has become crucial for organizations to take advantage of the progress in analytics, and need qualified specialists at the management level to oversee the collection and use of data. Nowadays, we are creating data at a much faster rate than we can produce qualified professional that can exploit it for the benefits of organizations.