This fashion course backs up these new ventures with solid business acumen and key planning and marketing methods essential to developing a scalable business model, and to ensure a fast-growing business enterprise.
The course aims to form skilled stylists with the ability to create new narratives covering both creative and operational strategies in the fashion and luxury business. They will understand to use media to create followers and highlight brand identity, as well as the relationship between creative and organisational areas of a brand, or company brief. You can study also in Firenze.
The course provides a solid base in fashion styling and the fashion system, a model that embraces many aspects of the industry, not only in traditional business practices including brand identity, positioning and marketing, but also interpreting art and craft in fashion, consumer habits, and trends and influences in street style, trend spotting, and photo blogging; creative research methods for product communication are key.
This 15-month course (including placement) trains participants to become visual image specialists with advanced skills development in subjects such as: styling and publishing, photography and fashion video techniques, fashion magazines and photo editorials for both offline and online media.
The course covers a complex mix of technical illustration and drawing skills (CAD), combined with the knowledge and understanding required to correctly interpret the ‘light’ atmosphere of a space, and translate this into creative and technical lighting design solutions.
This course covers a complex mix of technical design skills (CAD), combined with a contemporary approach, learning how to create a story evoking both style and mood in the main areas of contemporary lifestyle interiors: residential, commercial, retail, public spaces, and exhibition design.
The course (including placement) is for participants that have previous undergraduate level study in the fields of fashion, design or similar, or proven work experience, wishing to extend their knowledge in accessories collection design, planning and management, with a focus on Italian craftsmanship and style admired and celebrated globally.
Throughout the course participants are encouraged to experiment and develop an individual approach to communicating their ideas to the world, translating self-expression into appropriate artefacts. The fashion course (https://www.istitutomarangoni.com/en/fashion-courses) covers a complex mix of technical expertise using different tools and software (2D, 3D, 4D), combined with knowledge in art history, concept development, and the history of media.
The course covers a mix of applied manual, technical and digital design skills (technical drawing, 3D modelling, visualisation and prototype development), combined with a holistic approach in the journey towards design project development; working individually and in teams nurturing and developing creative talent in design processes, methods and final product realisation.
The course explores how Italian manufacturing is exemplary in its identification and use of materials and manufacturing techniques. During the course participants will learn advanced furniture design skills (technical drawing, 3D modelling, visualisation and prototype development with CAD), and the translation of a design concept into a finished product.