Study a Bachelor of Communication and Media and Bachelor of Event and Tourism Management at UC and you will: apply professional judgement and knowledge in adapting marketing communication theories, principles and methodologies across diverse social, cultural and organisational contexts work flexibly, collaboratively and autonomously in deadline-driven environments learn strategy and campaign development, social and digital analytics, the basics of graphic design and visual language, multi-media production and stakeholder management create professional communication and media work that supports, promotes or critiques a range of domestic and global programs or issues apply the management skills necessary to function effectively, strategically and ethically in business and entrepreneurial roles in the event and tourism management arenas.

Admission Requirements Normal UC admission requirements to an undergraduate course. The normal UC requirements for admission to undergraduate degrees are based on an entrance rank. A rank can be achieved by the following means: Year 12 ATAR other Australian Qualification work Experience overseas Qualification English Language Requirements: Academic IELTS of 6.0 or equivalent, with no band score below 6.0